The 1001 Faces of Semiomantics XO

New Semiomantics XO Theme for WordPress

xo12screens1 xo12screens10 xo12screens2 xo12screens3 xo12screens4 xo12screens5 xo12screens6 xo12screens7 xo12screens9

The above Screenshots represent just some of the pages, features and looks the 2012 Edition of the high performance XO Theme for WordPress has up its sleeves. The above site is the fruit of the 2 Days Ycademy Online Seminar for Semiomantics Developers and designers.

XO Theme Features

The 2012 Edition of XO is focused on even more flexibility in as much as editing, cross-browser and cross-platform compatibility are concerned.

The Site displays perfectly on Mobile devices, showing responsiveness also of the plugged in scripts chosen of which some have been adapted to satisfy the high standards of Semiomantics Publishing Scripts for Excellence.

The site elaborated at the Ycademy Online Seminar this past week-end features some smashing features, such as:

  • Background Slideshow, customizable for each page, post or archive
  • Built in Directory
  • Media Library for YouTube and Vimeo
  • Pro-sliders which can be deployed anywhere on the site
  • In addition to the responsive design, a separate light Mobile Version is available
  • Bold and Efficient Navigation
  • Built in Custom Fonts
  • Social Network connectivity and publishing
  • and much more.

XO for Developers

The XO script is well commented and offers designers a clean and straight forward environment for custom developments. XO uses best practices for WordPress development and makes the best use of the possibilities offered by the WP back-bone, assuring smooth integration and optimized conflict handling.

XO for Designers

XO is a great playground for designers. The DIY version allows anyone to adapt layout and colors to taste right from the back-office; there is no need to have any knowledge about coding or designing. The theme behaves like a Chameleon and adapts to specific needs with just a few clicks of the mouse: pre-configured layout elements transform your XO quickly into a Magazine, Newspaper, personal Author Blog, a Media Hub, a Shop, a Marketing Machine, a Social Media Publisher, a Product Promoter or a Fan Site or most anything your imagination dictates.

For the professional designer, XO offers a well commented environment. Custom code can be added right from the dashboard or, as I prefer using a child theme. XO is tuned for HTML5 and CSS3 use, making it a modern and inspiring framework for exceptional design effects.

XO out of the Box

Out of the box, the XO Theme for WordPress provides a stable and reliable, robust and optimized solution for common use. It provides built in features such a slider with multiple transitions and a one click selector for easy use.

Layouts can be easily adapted to needs and purpose of the site. In fact, most custom designers rely on the theme engine to format efficiently layouts.

Custom XO

The site featured in the above gallery uses a few pro plug-ins to add functionality in function of customer requirements. The integration of such add on scripts is a relatively simple process for designers and developers.

Customization of the XO Theme

XO has been developed for high performance, productivity, excellence in publishing and flexibility. For the professional users, the XO Theme constitues a solid base with a huge potential for customization and creative artistic expression.

Semiomantics XO 2012 Release

The release of XO Version 3.3.x is planned for the first week of February. The present Release Candidate has been thoroughly tested. A few minor issues will be taken care off before XO will be available to the public.

Upgrading existing XO installations

If your site is running on Semiomantics XO suing basic customization, the theme can just be overwritten. (Save your custom CSS beforehand.)

If you are using a custom version with custom developments or a child theme, some of your customization will need to be adapted to the enhancements of XO 2012. This concerns namely custom headers and footers as well as custom functions.

Support for developers and designers is available as usual at our Ycademy Online Calls and Seminars or through Semiomantics Pro Support.

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Status Update

SEMINARS:

Attending this weekend 28/29 January 2 day seminar “Semiomantics XO with CSS3 and HTML5″ Click here to check out the details.

Facebook Strategy with WordPress

10 Steps to Implement your Facebook Strategy with WordPress

 

Implementing your Facebook Strategy will be at the center of the November Ycademy Seminar. This hands-on Seminar and Workshop will stretch over two days and build with participants an eye-ball-twisting Facebook presence. See the seminar schedule at the bottom of the post.

The Seminar is designed for WordPress Developers and WP users who are looking for high productivity and customized publishing and marketing solutions.

11 Efficient Facebook Strategies

This topic deals with efficient strategies which will efficiently improve your Facebook presence.

Best Facebook Pages

Visit the Semiomantics Facebook Page

7 Ways to jeopardize your Facebook success for sure

Surfing through Facebook we notice some common errors well intended people commit when building their Facebook presence. We will discuss these issues and show you how to eliminate them from your personal or business Facebook.

4 Important Facebook features to focus on

While content is king, there are different ways of making it accessible to visitors. We will discuss the recent changes Facebook has implemented and show you where the focus should be in order to improve your visibility, traffic and business or network expansion on Facebook.

Facebook Privacy and Accessibility settings

Function of your strategy we will define and optimize privacy settings in order to grant potentially interested visitors access to relevant information. Privacy, Accessibility and List-building as well as Targeted Communication are the essentials of this key session.

Workshop: Information and Profile

For people looking for you, your business, services or products, your Profile and Info page are of the utmost importance, the more that your info is visible from outside Facebook and therefore Google efficient. We will set up with participants an efficient Info Page.

Friends, Fans and Subscriptions

We will discuss the recent changes implemented by Facebook and how they impact on our strategies.  Friends, Fans and Subscription features impact on the way we expand our network and influence on Facebook.

Facebook Pages

Overview of the Facebook Page feature. Integration techniques, Apps, Content, Canvas and Pages.

Workshop: Build a simple Facebook page

The focus is on the technical set-up of a Facebook Page. As  content we will use a graphic, picture of video.

Creative and useful Facebook Page Content

What is it you actually wish to display on your Facebook page? In fact there is no limit and it depends entirely on your strategy.

Integrating WordPress with Facebook

This is the center piece of the seminar. Creating Facebook Page right from your WordPress site is now possible. We will set up a reveal page and different Facebook pages depending on participants needs. In fact we show you how to create a whole website in Facebook, straight from your WordPress.

While this works with most any WordPress 3.1 enabled Theme, we will demonstrate the integration with Semiomantics XO.

In fact we will work with a professional plugin modified for Semiomantics XO.

Workshop: Build your Facebook with WordPress

The Seminar will guide you to master the following and more:

  • Create Unlimited Facebook Fan Pages with WordPress

  • Increase Likes by 150% with Reveal “Like” Tab Gateways

  • Unlimited Customization Options When Designing Your Fan Pages

  • Create Unlimited Custom Pages with the WordPress Page Editor

  • Create Custom Menus and Navigation with Just a Few Clicks

  • Comments, Like, Send and Over 50+ Custom Shortcodes for Enhanced Customization

  • Facebook Open Graph Integration for Enhanced Facebook Integration and Google SEO

  • Auto Post to Facebook From Your WordPress Blog

  • Use Your Facebook Albums and Photos on Your Blog and Fan Pages

  • Add Google Maps to Your Facebook Fan Pages

  • Create Squeeze and Sales Pages with Just a Few Clicks on Facebook

Workshop: Add Social Network features to your WordPress

Add Facebook related widgets to your front and/or content pages. Google+ and Twitter buttons. Pull in Facebook Albums, Events, like Buttons and more. Use Facebook Connect to log in to or to register with your blog.

Selective Access to your FB Content

Create content which is only accessible after visitors clicked the “Like” button. A smashing filter which allows you to manage accessibility right from your XO.

Seminar Schedule

Time

Saturday and Sunday November 26/27, 2011.

We start at 1 pm London Time and end at 9 pm London time both days.

Materials

You need a WordPress blog preferably with FTP access.

Scripts and all other materials are provided.

We will install the necessary scripts for you previous to the Seminar; please get your Tickets early. If we are not yet in possession of the FTP access to your site, please send it by email to Bianca Gubalke at bianca(at)ycademy.com.

Tickets and Price

The Price for Participating, Materials and access to recordings is $85.

Ycademy Seminar Ticket

Click to get your Ticket

Discount as usual for Ycademy Pros. Please contact Bianca Gubalke at bianca(at)ycademy.com for the code or any other question you may have pertaining to the Seminar.

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Marketing with WordPress Seminar

Original Article at Marketing with WordPress Seminar.

How to Use WordPress for Online Marketing

 

The August Ycademy Online Seminar will focus on transforming your WordPress CMS into a powerful Marketing Machine.

Online Marketing

Online Marketing is about gaining high visibility within a target market and submitting to targeted audiences our products and services. While a business website is the base of the online presence, the visibility and traffic remain the essential part of the marketing process.

Semiomantics has proven for years its ability to gain high Google rankings, visibility and traffic in most any niche and under most any keyword. The XO script allows us to out-perform competitors when it comes to publishing.

Attracting potential customers to our website is the first step, keeping visitors on the site and making them return is a second issue all together. Also, with the often large number of affiliate links users have to fight with, we need to implement features which make the workflow more efficient and allow to automatically promote affiliate links under multiple keywords. In fact, this does not only concern the promotion of Affiliate links, but any link to which we want to drive traffic.

Ycademy Online Seminar Marketing with WordPress

WordPress Marketing Theme XO

The Semiomantics XO Framework is built with all the characteristics required for a high performance marketing website. Flexible layouts, easy customization and above all, highly optimized for Search Engines, XO serves as the ideal starting point for any online marketing effort.

Depending on the marketing strategies, various scripts can be added to XO to execute marketing tasks.

The Seminar will focus in depth on two main strategies:

  1. Email Marketing
  2. Affiliate Marketing

Email Marketing with XO for WordPress

We will look into two aspects of Email Marketing:

  1. Technical issues
  2. Look and Perception (Design)

Setting up the XO Theme for Email Marketing

Email Marketing allows to follow up on visitors and their interest in our content. These follow ups can be implemented by using features such as

  • Opt-in list building
  • Auto-responders
  • Newsletters
  • News blasts
  • Individual mails
  • Lead capture pages

…  and so on.

Follow-ups aim conversion as well as bringing our content in front of a highly targeted audience (warm market).

The first part of the Seminar will resolve all technical issues and make sure that all participants are fully equipped to launch email campaigns as per individual needs. This means mainly that we will configure and set-up the mailing scripts and features, test them and build one or multiple newsletters to which visitors can subscribe.

Newsletter and Email Design for WordPress (XO Theme)

Designing a Newsletter is similar to designing a Website in as much as the Look and Feel goes. Also, a newsletter, namely its online version can include functions for feed-back and interaction. We will distinguish between the emails being sent out to subscribers and the online version of the newsletter.

Once the functions decided, we will apply graphic design to make the mails and newsletters look attractive and functional.

To start personal Newsletter Theme Development, each participant will receive a copy of the XOmail theme, which will serve as a bases point for customization and adaptation to individual needs.

At the seminar we will customize the Email marketing publications to fit into each participants XO theme design (Logo, color, graphics, fonts, layout).

The set-up and implementation of the above will take a good part of the Seminar’s 2 day schedule.

Affiliate Marketing with WordPress (XO Theme)

To conclude the Seminar we will have a closer look at one aspect of Affiliate Marketing, namely the integration of automated link promotion. This is not only important for affiliate marketers but for all those who sell own products and services as well (target your shop). In fact, you could also just promote and automatically build links back to your main authority posts or pages.

Join the Seminar and we will show you how :-).

Schedule

As usual, the Seminar will take place Saturday and Sunday from 1 pm — 9 pm London Time.

Ticket price: as usual: $85

Discounts for Ycademy Pros as usual — please ask Bianca for the Code. (bianca(at)ycademy.com)

Ycademy August Seminar

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Semiomantics Custom Design on WordPress

Copyright © Yorgo Nestoridis - Original Article at Marketing with WordPress Seminar.

Marketing with WordPress Seminar

Original Article at Marketing with WordPress Seminar.

Marketing with WordPress Seminar

How to Use WordPress for Online Marketing

 
The August Ycademy Online Seminar will focus on transforming your WordPress CMS into a powerful Marketing Machine.

Online Marketing

Online Marketing is about gaining high visibility within a target market and submitting to targeted audiences our products and services. While a business website is the base of the online presence, the visibility and traffic remain the essential part of the marketing process. Semiomantics has proven for years its ability to gain high Google rankings, visibility and traffic in most any niche and under most any keyword. The XO script allows us to out-perform competitors when it comes to publishing. Attracting potential customers to our website is the first step, keeping visitors on the site and making them return is a second issue all together. Also, with the often large number of affiliate links users have to fight with, we need to implement features which make the workflow more efficient and allow to automatically promote affiliate links under multiple keywords. In fact, this does not only concern the promotion of Affiliate links, but any link to which we want to drive traffic. Ycademy Online Seminar Marketing with WordPress

WordPress Marketing Theme XO

The Semiomantics XO Framework is built with all the characteristics required for a high performance marketing website. Flexible layouts, easy customization and above all, highly optimized for Search Engines, XO serves as the ideal starting point for any online marketing effort. Depending on the marketing strategies, various scripts can be added to XO to execute marketing tasks. The Seminar will focus in depth on two main strategies:
  1. Email Marketing
  2. Affiliate Marketing

Email Marketing with XO for WordPress

We will look into two aspects of Email Marketing:
  1. Technical issues
  2. Look and Perception (Design)

Setting up the XO Theme for Email Marketing

Email Marketing allows to follow up on visitors and their interest in our content. These follow ups can be implemented by using features such as
  • Opt-in list building
  • Auto-responders
  • Newsletters
  • News blasts
  • Individual mails
  • Lead capture pages
…  and so on. Follow-ups aim conversion as well as bringing our content in front of a highly targeted audience (warm market). The first part of the Seminar will resolve all technical issues and make sure that all participants are fully equipped to launch email campaigns as per individual needs. This means mainly that we will configure and set-up the mailing scripts and features, test them and build one or multiple newsletters to which visitors can subscribe.

Newsletter and Email Design for WordPress (XO Theme)

Designing a Newsletter is similar to designing a Website in as much as the Look and Feel goes. Also, a newsletter, namely its online version can include functions for feed-back and interaction. We will distinguish between the emails being sent out to subscribers and the online version of the newsletter. Once the functions decided, we will apply graphic design to make the mails and newsletters look attractive and functional. To start personal Newsletter Theme Development, each participant will receive a copy of the XOmail theme, which will serve as a bases point for customization and adaptation to individual needs. At the seminar we will customize the Email marketing publications to fit into each participants XO theme design (Logo, color, graphics, fonts, layout). The set-up and implementation of the above will take a good part of the Seminar’s 2 day schedule.

Affiliate Marketing with WordPress (XO Theme)

To conclude the Seminar we will have a closer look at one aspect of Affiliate Marketing, namely the integration of automated link promotion. This is not only important for affiliate marketers but for all those who sell own products and services as well (target your shop). In fact, you could also just promote and automatically build links back to your main authority posts or pages. Join the Seminar and we will show you how :-).

Schedule

As usual, the Seminar will take place Saturday and Sunday from 1 pm — 9 pm London Time. Ticket price: as usual: $85 Discounts for Ycademy Pros as usual — please ask Bianca for the Code. (bianca(at)ycademy.com) Ycademy August Seminar

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Semiomantics Custom Design on WordPress

Copyright © Yorgo Nestoridis - Original Article at Marketing with WordPress Seminar.

How to reach Google Top 10 with Images

Original Article at How to reach Google Top 10 with Images.

How to reach Google Top 10 with Images

Google Top 10 with Photos on XO for WordPress

 
Last night, the participants of the Image Editing and Publishing  Seminar by Ycademy, have demonstrated with a live test, how a well published digital photo can reach Google Top 10 on the general as well as on the image search engine.

Semiomantics XO takes your Images to Google Top 10

Semiomantics XO is in my opinion the best publishing framework for WordPress. XO powered websites reach high visibility and perform extremely well on search engines namely on Google. Since the release of XO 2011, pre-configured custom post formats are available, namely for media publishing.

Here below the screenshots of the top 30 on Google

Google Top 10 with Digital Photos   Page 2: Publishing Digital Photos on WordPress   Page 3: Publishing Digital Photos on WordPress

Search returns on Google

The search term: Publishing Digital Photos on WordPress returns over 19 million results. Before our publication, WordPress and related sites were on top. As you can see from the above shots, all top 30 positions have been grabbed by seminar participants’ author blogs or related websites. The above is also a nice demonstration of the power of the YORGOO Publishing Model as presented a few years ago and revised recently.

Search Returns on Google Image Search

Besides the general search results, we also the Google Image search: 5 of the top 7 are images published during the seminar following the XO Publishing recommendations, namely Ranks 1,2,4,5,6; Rank 3 features an image posted earlier on Joe Cettina’s site.

The Images Published on XO

Here are just a few of the images published by seminar participants (sorry guys, I just pinched them from your sites):

The Next Step — Publishing Power and Marketing

High visibility with media files is the essence of successful media based marketing. Showing nice images is one thing, providing visitors with services and goods is another issue. The publishing power of your XO, the quality of your graphics and images constitute a powerful tool to market most any product. The Ycademy August Seminar will focus on: How to use your Publishing Power and Media to flatten the Path to Profitability. I am looking forward to seeing you there.  

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Semiomantics Custom Design on WordPress

Copyright © Yorgo Nestoridis - Original Article at How to reach Google Top 10 with Images.

How to reach Google Top 10 with Images

Original Article at How to reach Google Top 10 with Images.

Google Top 10 with Photos on XO for WordPress

 

Last night, the participants of the Image Editing and Publishing  Seminar by Ycademy, have demonstrated with a live test, how a well published digital photo can reach Google Top 10 on the general as well as on the image search engine.

Semiomantics XO takes your Images to Google Top 10

Semiomantics XO is in my opinion the best publishing framework for WordPress. XO powered websites reach high visibility and perform extremely well on search engines namely on Google. Since the release of XO 2011, pre-configured custom post formats are available, namely for media publishing.

Here below the screenshots of the top 30 on Google

Google Top 10 with Digital Photos

 

Page 2:

Publishing Digital Photos on WordPress

 

Page 3:

Publishing Digital Photos on WordPress

Search returns on Google

The search term: Publishing Digital Photos on WordPress returns over 19 million results. Before our publication, WordPress and related sites were on top. As you can see from the above shots, all top 30 positions have been grabbed by seminar participants’ author blogs or related websites.

The above is also a nice demonstration of the power of the YORGOO Publishing Model as presented a few years ago and revised recently.

Search Returns on Google Image Search

Besides the general search results, we also the Google Image search:

Publishing Digital Photos on WordPress

Click to see the results on Google Image Search

5 of the top 7 are images published during the seminar following the XO Publishing recommendations, namely Ranks 1,2,4,5,6; Rank 3 features an image posted earlier on Joe Cettina’s site.

The Images Published on XO

Here are just a few of the images published by seminar participants (sorry guys, I just pinched them from your sites):

Ute Schaedler's Flower

Ute Schaedler’s High Speed Flower

My Greek Fishing Boat

My Low Speed Greek Fishing Boat

Joe Cettina's Bridge

Joe Cettina’s Bridge

Zo Nicholas Garden

Zo Nicholas Garden

Bianca Gubalke's Rainy Day

Bianca Gubalke’s Rainy Day

My Wall from Syros

My Wall from Syros

Christelle Kleinhans Wedding Flowers

Christelle Kleinhans Wedding Flowers

Barry Bell's Birding Trip

Barry Bell’s Birding Trip

The Next Step — Publishing Power and Marketing

High visibility with media files is the essence of successful media based marketing. Showing nice images is one thing, providing visitors with services and goods is another issue. The publishing power of your XO, the quality of your graphics and images constitute a powerful tool to market most any product.

The Ycademy August Seminar will focus on: How to use your Publishing Power and Media to flatten the Path to Profitability.

I am looking forward to seeing you there.

 

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Semiomantics Custom Design on WordPress

Copyright © Yorgo Nestoridis - Original Article at How to reach Google Top 10 with Images.

How to Publish Digital Photos

Original Article at How to Publish Digital Photos.

Digital Photography and WordPress

“How to Edit and Publish Digital Photos” is the focus of the Ycademy Online Seminar in July.

1. How to Edit Digital Photos

Taking photos has become a relatively easy and cheap task with the proliferation of accessible digital cameras and mobile devices, such as smart-phones and tablets. Of course the quality of the pictures varies in function of the quality of the camera and the skill of the photographer. Some of the shortcomings can be compensated by improving skills and post editing.

The Seminar will deal with editing digital photos using namely Photoshop and OnOne Professional Photo Tools.

Original

Original 124 Kb

… after some basic editing …

Edited 153 Kb

Edited 153 Kb

… for web and devices with reduced JPEG quality.

30% JPEG for Web 27 Kb

30% JPEG for Web 27 Kb

Editingand post editing have a lot to do with the purpose of the image as well as on the destination platform. We will look into different options and detail specific requirements for the mobile web.

OnOne Professional Photo Editing Tools

The above sample shows that editing makes the image heavier! The more filters, masks and brushes we apply the more Kb we ad and the slower the image will load once on the site. Here it is getting interesting: the above image counts 124 Kb as shot (it has just been cropped to 300 pixels wide), then we have added 29 px while editing and in the end reduced the JPEG quality to end up with a final 27 Kb, i.e. 2 Kb less than what we added by editing, amd yet, the image is more dynamix, vibrant and sharper.

In order to use editing tools efficiently, we must acquire some knowledge about the different filters and masks. We need to learn some terminology and we need to learn to translate the desired results into professional lingo, so that we use the appropriate tool to achieve the desired result.

The absence of such knowledge results in a “roulette approach” and therefore to unpredictable results and bloated file sizes.

Publishing Images and Photos with Semiomantics XO on WordPress

With WordPress 3 many new features became available and Semiomantics exploits them with the recent XO versions. In as much as images, videos and galleries are concerned, XO provides special post formates which are ideal for Media Publishng.

We will explain the custom formates and how to create a specific media feed stream throughout an XO publishing Network.

Build a Photo Blog

To apply the new skills and knowledge, we will build a photo content management system on XO. To anticipate the work and to make the best use of the time we dispose of, we will start building the Photo Site during the 2 Pre-Seminar calls on Tuesday and Thursday next. During these two sessions we will namely focus on customization and design of the XO to end up with a photo site which will provide multiple media streams to be used on other sites of the network.

Schedule

July 30 — 31, 2011 as usual starting at 1 pm London Time each day and ending at 9 pm London Time.

Tickets

Tickets: $85 with the usual special discount of $50 for Ycademy Pros; please get the Ycademy Pro Discount code from Bianca (@) ycademy.com as usual.

Ycademy Online Seminar July 2011

Click on the Image to get your Ticket — Thank You.

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Semiomantics Custom Design on WordPress

Copyright © Yorgo Nestoridis - Original Article at How to Publish Digital Photos.

WordPress on Facebook

Original Article at WordPress on Facebook.

WordPress for Facebook Seminar

Welcome to the WordPress for Facebook Seminar! This seminar is about Social Media Marketing and Communication involving WordPress, namely the Semiomantics XO Framework and Facebook.

During the next two days we will elaborate and implement strategies to automate publication and communication across platforms with a special focus on the mobile web.

WordPress on Facebook

Why would you want to combine WordPress with Facebook?

The main reason is to remain in control of your content, its presentation and the way it streams to and from Facebook. Also, a self-hosted WordPress provides you with better content management features and automation tools than Facebook.

If you are a Facebook freak, you can even spend the rest of your life within Facebook and publish at the same time through WordPress Semiomantics XO right from within Facebook. Our pre-seminar sessions demonstrated how to embed your XO on a Facebook Canvas page, from where you have complete access to your WP installation, dashboard and editing and publishing tools.

If you don’t want to spend any time in Facebook, then you just need to implement Social Media Marketing and Publishing Strategies as lined out in the YORGOO Publishing Model and your Facebook antenna will do its job automatically and send traffic back to your site.

WordPress on the Mobile Web

WordPress and namely the extended Semiomantics XO Framework provide visitors from the mobile web with a top notch surfing experience! Fast loading pages, easy to surf menus and the look of a mobile application are achieved with the use of WPTouch Pro, the most advanced tool out there to assure cross platform publishing on the mobile web: be it iPod, iPad, iPhone, Andoid, Blackberry, IEMobile 7, Googlebot Mobile, webmate, incognito,dream, CUPCAKE, froyo your site will be optimized for most any device class.

Rock the Mobile Web and Facebook with WordPress XO

Having said the above, there is yet another interesting feature we will look into: your website within the website by using SlideDeck Pro with your Semiomantics XO.

In fact we embed SD Pro as well in Facebook as on the mobile web providing surfers with automated slide shows, scrolling titles and videos and much more. SD Pro stands for a more exciting surf experience and it allows us to automate a good deal of our publishing and editing work across multiple platforms.

I am convinced this will be an exciting Seminar once more and as it is extremely user focused you will enjoy the workshops and the immediately visible results.

 

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Semiomantics Custom Design on WordPress

Copyright © Yorgo Nestoridis - Original Article at WordPress on Facebook.

Blog for Money

Copyright © 2011 Yorgo Nestoridis. Visit the original article at http://yorgonestoridis.com/yorgo-nestoridis-publishing-1/blog-for-money/.

How to set up a Money Making Blog

We are looking at 4 essential elements needed to make money with your blog.

1. Traffic

Where there are no visitors, there is no money. Traffic will depend on how well you communicate the existence of your content or how well you promote your blog. Some of the most used ways to bring visitors to our blog are email, search engine optimization, aggregators, social networking, wod to mouth. In short: all means of communication are good to make people aware of our blog or a blog post.

2. Content

While the first task of your content is to be noticed by search engines and spiders in order to be indexed and listed in the most appropriate way, the second task is to provide your reader content of interest and value.

The indexing and listing makes it possible for people to find your posts when they search for information, solutions, benefits or for whatever they may type into a search box.

Once they are on your site, the quality of you content will decide on your success; it can build trust, inspire authority and most importantly, it can trigger people to help you promote your blog by sharing the post or URL with friends.

3. Ads

As a publisher, you want to optimize the mix of content and advertising. Many studies exist about how much space to allocate to ads and where to place commercial content. In fact there are no general rules as the optimization will depend on your topic and targeted readership and what your visitors expect (and are used to).

One rule however seems to make its way: don’t exaggerate! Too high density of ads annoys your visitors, namely if they came to your site for its content. A few well placed ads are more efficient than a page displaying ads and pop-ups all over the screen.

4. Your Publishing Framework

This is the technical aspect of your venture. A website is a publication and you are a publisher. Your Publishing framework can help you to better promote you content and to display content to your audience in a more attractive and eye catching way. The framework is also responsible for the first impression based on your choices for a layout and style  (colors, images, graphics, fonts and so on).

Blog for Money

Blog for Money

You framework is the technical back bone of your site as well. It can contain all sorts of features which automate processes and make your life easier. Your advertising features and mechanisms can be part of the framework and run on a set and forget base.

There are many ways to display ads or to add commercial content to your site. We will post about a whole array of means at your disposal in our next post.

How to Build a Money Making Blog?

We will spend the coming week-end at the Ycademy Online Seminar where we will build a Framework which is optimized for delivering ads to our target audience. We will report about the event next week.

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