Dublicator

By Zo Nicholas

Branding Yourself Online

Following upon on my previous posts about branding and branding your business online it is also important to brand yourself, taking control of your own name, your image and your reputation, and your authority, if you don’t others will do it for you and maybe even not too kindly.

Personal Branding

Personal branding is all about ‘YOU’, who you are and what you stand for, and how you want others to see you, your personal identity. First impressions are still so important. This impression online is created by what you write about, how you write it and how you present yourself visually via a personal blog, website or these days on any of the interactive social media  sites like Facebook. Today online its about transparency, being visible, openness and accountability.

Developing your personal brand, your personal style comes with time but the ‘basic elements’ of who you are remain the same. Developing ‘YOU’ comes from a lot of soul searching and from digging deep in your own ‘Secret Garden’, which is certainly not an over night affair.

Your Personal Brand

Your Personal Brand is all about communication, letting others communicate with you, creating trust and  empathy. Every visual aspect of you, your business, your personal information portrays you. Always be true to you!
 

“Always be a first-rate version of yourself, instead of a second-rate version of somebody else.”  Judy Garland

Personal Blog

To have a Personal blog or website is a real ‘MUST HAVE’, in order to be in total control of your name, your image and what you stand for. A place where you can portray yourself in who you are and what you do, your like and dislikes, building your authority. A complete package that can be identified as you in  your writing, your style and your images. 

AND….. it is all very much tied up in the wrapping, the presentation. It  all counts. Your site communicates, builds empathy, builds relationships. Blogs are very much an asset these days as they increase your visibility ranking higher on search engines.

You may not be the worlds best but demonstrating your authenticity, integrity, honesty goes a long way to creating a positive image online.

Author: Zo Nicholas, Media, Marketing, Publishing. Co-Founder of YORGOO, Ycademy,YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader or Subscribe by Email.

This page is wiki editable click here to edit this page.

Read more..

• Small Business Shop
• Best Small Business Product Shop
• Facebook Login
• To Facebook or not to facebook
• Using Twitter
• I am twittering
• YORGOOpress: project update
• International Women’s Day 2010
• Branding and Logo Design
• Photoshop Action Script fun

Cultivating your “Secret Garden”

Dear Friends and Partners in YORGOO,

WELCOME to all our new members who joined this independent Members’ Program over the past two days! Great to have you on board and if you are ready to really look… working your way through the step-by-step instructions and then follow the simple daily routine… you will generate exactly what you came here for: Free Traffic and Free Leads.
Leads are nothing else but people you haven’t met yet - through YORGOO you will. And if you approach these contacts in the same polite and friendly way you would in any normal offline business relationship, you will build a network of loyal partners, customers and business friends.

So you want to build a Network - why? What for?
For an Online Business? A product you want to sell? A Service you offer? An MLM Program you need new members for? What exactly is it you do online - do you know?
Or are you just looking… searching… and if so: what for?

These are important questions, and while some people just integrate or expand their normal offline business or passion into the online environment - like our Members Hanno Coetzee from South Africa who has years of experience in the Tourism Industry with a focus on “Accommodation South Africa” or Laetitia Paris from France with her Passion for Photography and Nature which lead her to create “Photozcool” and “Fouchtra”.

However, many people are not too sure as to what it is what they are looking for on the Internet.
“I want to make money online” is perhaps a frequent thought - but again the question is HOW and by SELLING WHAT exactly!??

Being honest with yourself and courageous in your approach is essential… and having just watched the very thought-provoking movie “KITE RUNNER” by Marc Forster (based on the novel by Khaled Hosseini) the message is not to wait too long and go through too much hardship to find “YOUR WAY” … but to stand up now … to discover what you really want, which experiences you can bring in and especially WHY you want to achieve WHAT.

Preparing yourself to target Online Business

As you move forward in your YORGOO Back Office, following the different Chapters on the left Menu, you will also find a real treasure called “Cashflowin.com”. I encourage you to register as soon as possible - it doesn’t need to cost you, but the advice and guidance you find in there can save you years in erring and confusion.

You see, we learn from our own experience - and there is no way around it… but we should also learn from other peoples’ experience. We do not need to make the same stupid mistakes. And wouldn’t you agree that if we could learn from a historic and scientifically proven study over 20 years at the Harvard Business School with eye-opening results and razor-sharp conclusions… we should - shouldn’t we?

Cultivating your “Secret Garden”

Well, at YORGOO and especially in our monthly YCADEMY Business Development Seminars and the Daily Calls and Trainings we do. Think back a little when you yourself were a kid and had those Dreams - what made you deviate away? Wouldn’t you want to dig deep and put the pieces of a broken puzzle back together again and do it YOUR WAY NOW?

If this resonnates with you, I encourage you to register with CashflowinCom from your YORGOO Back Office (under Business we Support) - and once signed up, go to your Account Manager > Profile Manager in there and set it up. You will find it very easy and fast to do.

But the real challenge here will be what we call the “Secret Garden” - it is just visible to you and it’s here that the story of your online career and success starts - right here… by answering a few basic but crucial questions to noone else but yourself. You will be breaking down your Private and Business Goals into a viable Plan based on a realistic input of Time and Money - up to your Keywords. Everything on the Internet is about Keywords - the simple, common denominator. Once it’s clear what you want to do, you want to be found - and that works through Keywords and the Authority and Reputation you will be building.

Don’t worry, you will be learning all of this - but it starts with your “Secret Garden”. From there you can set up your Profile and you will see your online presence evolving… like MAGIC!

We all have to take that route - if we have the ambition to survive and succeed online. Take it serious, don’t waste time and money - start right away. You are always welcome to join us here :

DAILY YORGOO CALL

Unbelievable insights and tips paired with humour and a cool glass of Champagne Mondays to Fridays at 9 pm London time (GMT + 2) in

http://yorgotalk.com

DAILY TRAFFIC ROUTINE

Keep the Lead generation Engine fuelled by surfing 1000 clicks daily - let’s combine:

TS25
WebBizInsider
TrafficG
MythologySurf
HitSafari
BlueSurf

YCADEMY CALL

For all Ycademy GOLD Members and Seminar Participants: we prepare the March Seminar one hour earlier in our Ycademy Room - don’t miss it! Keep working on your
Title
Tagline
3 Categories
… which are all based in what we discussed above!

We are looking forward to seeing you in great mood and full of CHI!

Together We Are Unbeatable!

Warm regards,
Bianca